By Arvid Mostad | Published:
May 19, 2010
Accountants often ask me what they can do to get more work from their business clients. Here’s what I suggest:
You already visit some business clients in the normal course of your work. It’s a logical step to visit all your business clients at their office at least once a year. This no-charge visitation will be [...]
By Arvid Mostad | Published:
May 7, 2010
I’ve spent over 30 years helping accountants understand how important marketing is in improving net profit. I have talked to thousands of accountants about marketing, fielding their questions and sharing my ideas and expertise. Here are the eight questions I’m asked most frequently about marketing.
Question 1: Why should we do marketing when we have all the [...]