Accountants' Marketing Blog

All things marketing

Arvid Mostad, President
Mostad & Christensen, Inc.

Accountants' Marketing Blog - All things marketing

Monthly Archives: April 2010

How to build your practice through networking and referrals

By Arvid Mostad | Published: April 21, 2010

Ask for referrals
Let your clients know you are not overworked and would appreciate new business and referrals. Comment that business is good and you are looking for more.
Good sources
Try to get more clients who deal with new and start-up businesses — insurance brokers; real estate firms; temporary personnel agencies; and office equipment, furniture, and supply [...]

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In marketing, it pays to have patience

By Arvid Mostad | Published: April 6, 2010

Marketing professional services is not like some other promotional programs. If the local supermarket runs a Friday newspaper ad with a special price on hamburger, they will know by Saturday how well it worked. You will not have this luxury. Most of your marketing efforts are intended to keep you visible in the eyes of [...]

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