Accountants' Marketing Blog

All things marketing

Arvid Mostad, President
Mostad & Christensen, Inc.

Accountants' Marketing Blog - All things marketing

Monthly Archives: March 2010

Market smart − and economically − with a website newsletter

Clients and prospects who visit your website are looking for information about tax, business, and financial matters. An online newsletter is an ideal way to show your readers that you’re not only keeping up with technology, but that you’re also on top of the latest tax and business news.
Whether you create a newsletter yourself or [...]

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Think about offering a money-back guarantee

Consider offering a money-back guarantee on your services. This could lead to higher profits.
Suppose we were forming a new partnership. We ask Attorney #1 what it costs for an agreement. He says he charges $200 per hour and he estimates five hours. We ask Attorney #2; he charges $225 per hour for five hours. But [...]

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